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A rapidly growing car wash brand with more than 300 locations was looking to modernize and streamline its drive-thru operations. As the company scaled, its existing system created friction in the customer experience and limited employee mobility. The organization needed a more fluid, efficient solution that would empower staff to manage vehicle flow, present service packages, promote VIP memberships, process payments, and track daily operational data—all within a fast-paced drive-thru environment.
CTA Digital partnered with the car wash operator to deliver a fully integrated tablet-based solution designed specifically for high-volume drive-thru use. CTA provided a rugged tablet case paired with a custom graphic display board, creating an all-in-one mobile workstation for employees.
The tablet case and graphic board were securely bonded together using a center back puck system, ensuring durability and stability while maintaining ease of use. This integrated setup allowed employees to remain mobile while clearly displaying service options, memberships, and transaction details to customers. The solution supported real-time payments, upselling opportunities, and access to daily operational analytics—helping unify multiple workflows into a single, streamlined tool.
CTA Digital successfully delivered over 900 integrated tablet case kits to support the car wash company’s expanding footprint. The new solution improved drive-thru efficiency, enhanced customer visibility and engagement, and empowered employees with a mobile, all-in-one operational platform. By modernizing their drive-thru experience, the car wash operator was able to create a smoother, faster, and more scalable system across hundreds of locations.